Education & Achievements
Education
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BFA Graphic Design 2018
Chapman University
Sept 2013–Jan 2018
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Sustainable Design Course,
International Experience
London, UK Summer 2016
Summit Career Institute Graduate and Panelist, Spring 2016–Fall 2018
Mentored students one-on-one to foster professionalism and help them jumpstart their careers and worked closely with Chapman's Career and Professional Development Center to encourage more student involvement at Chapman University.
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Lead Designer of Alpha Kappa Psi, The Professional Co-ed Business Fraternity, Feb 2014–Dec 2017
Worked with the Executive Board of the campus chapter, designed Rho Chi Chapter logo and marketing materials.
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Girl Scouts Organization Selected Ambassador Representative, June 2011–July 2013
Completed highest level of Girl Scouts, represented the Girl Scouts Organization of Northern California, and earned Silver Award by educating others on poverty in local and third-world countries.
Work Experience
Design @ Gardenland Power Equipment, Campbell, CA
Collaborate with stakeholders to develop product positioning and marketing strategy to align with business objectives and sales goals. Work with staff, management team, and customers to streamline processes and improve both in-store and online customer experience.
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Design @ McBride Sisters Collection Wines, Oakland, CA
Brand management and content production for high-impact campaigns and product development. Created a 15-second animation aired for the SF Giants game with nearly 40,000 fans in attendance, the largest crowd at Oracle Park since Opening Day 2019 to drive sales. Implemented design management systems to improve production flow, from design thinking to final product placements.
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Design @ Right Left Marketing Agency, Costa Mesa, CA
Optimized conversions by examining data from A/B Testing, SEO, analytics platforms, landing page and social media paid ads.
Managed ad campaigns by delegating tasks to contractors and working with account managers to increase clients' return on investment.
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Safe Kids Incorporated, Mission Viejo, CA
Developed company brand materials that have been published as well as being nationally recognized on major news networks for youth safety against gun violence.
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Principle DM & Associates, Tustin, CA
Designed promotional materials as well as media kits and presentations to gain sponsorships and funding for the Orange County TET Festival.
Reached over $200,000 in sponsorship funding and the highest
number of vendors for the event.
All marketing efforts accumulated the highest attendance the festival has seen in 30 years of over 150,000 visitors.